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Sweetwater County Tourism Recap

Rock Springs & Green River

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1,215,000

Visitor Nights

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$152.6 M

Direct Spending

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$10.1 M

Tax Revenue

Why Travel Matters in Sweetwater County

In 2024, Sweetwater County’s travel and tourism industry had significant impacts on both the local economy and community:

  • Sweetwater County had 1,215,000 visitor nights at local hotels and campgrounds. 
  • Visitors contributed $152.6 million in Sweetwater County.
  • Visitor spending generated $10.1 million in state and local taxes.
  • If not for the taxes generated by the travel and tourism industry, the average household in Sweetwater County would pay $586 more in taxes for existing government services.
  • Tourism supports 1,500 local jobs.
  • Wyoming Outdoor Recreation Report | 2026
2025 Annual Report
Sweetwater County Tourism Master Plan
Sweetwater County Sports Feasibility Presentation

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